About Us
“Jahan Fans, Wahan Posterwa” – Where there are fans, there is Posterwa. We are India’s ultimate destination for fandom merchandise, a place where your passions come to life. Posterwa’s mission is simple: to bring fandom to the masses by making high-quality merch affordable for every fan.
Our Story: By Fans, For Fans
Posterwa was born in Bangalore in 2020 when two hardcore fans – Krishna and Ravi – set out to solve a problem many enthusiasts faced. They were struggling to find posters of their favorite anime and web series, and realized they weren’t alone. At that time, cosplay and anime merchandise were becoming a booming trend in India; retailers were reporting a surge in demand for fan collectibles, especially among young people. Sensing this cultural shift and driven by their own passion, our founders launched Posterwa to fill the gap. What began as a small fan-driven venture has, in just a few years, grown into a pan-India community of pop culture lovers. The name itself reflects our ethos – Posterwa (a playful coinage in Hindi) stands for “where there are fans, there is Posterwa,” underscoring our belief that every fan deserves access to the merch they love.
What We Offer: Fandom at Your Fingertips
We specialize in anime posters and quirky fandom stickers, along with a growing range of other pop culture goodies. From day one, Posterwa set out to offer an unmatched variety of designs. Our catalog features 1,000+ unique poster designs across virtually every fandom – including 200+ dedicated to anime titles (from mainstream hits to niche gems), plus posters celebrating famous sports stars, musicians, movies, web series, cars, and more. And we haven’t stopped at posters and stickers; you can also find fan-inspired diaries, T-shirts, keychains, mini replicas, and other collectibles on our platform. Whether you’re into superheroes or K-pop, vintage classics or the latest streaming sensation, chances are we have something that speaks to your inner fan.
Why Choose Posterwa?
When you shop with Posterwa, you’re getting more than just merchandise – you’re joining a fandom revolution. Here’s what makes us different:
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Diverse Range: We pride ourselves on having one of the widest selections of fandom merch in India. With 1,000+ designs (and counting), there’s something for everyone – whether you love Naruto or niche indie films, cricket legends or K-pop idols. If there’s a fandom out there, we want to celebrate it!
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Affordable Quality: Great merch shouldn’t break the bank – and it doesn’t at Posterwa. By manufacturing everything in-house, we ensure top-notch quality while keeping prices student-friendly. In fact, industry research shows that budget-friendly items like posters are in huge demand among fans – and we’re proud to meet that demand without compromising on quality. Our posters are printed on premium paper for durability and vibrant color, and all products go through quality checks. You get the best of both worlds: awesome merch at affordable prices.
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Authentic Fan Passion: “Made by fans, for fans” isn’t just a slogan for us – it’s how we operate. Every poster design on Posterwa is either created or curated by someone who genuinely loves that fandom. We don’t sell anything we haven’t experienced or wouldn’t be excited to own ourselves. That means our Naruto posters are designed by die-hard Naruto fans; our F1 racing prints come from Formula 1 enthusiasts; every piece has real passion behind it. This authenticity shines through in the details and is why our community trusts us. We also love collaborating with artists, creators, and fandom communities to keep our collection fresh and genuine. (Yes, if you’re an artist or creator, we’d love to work with you!)
Our Community and Reach
Target Audience: Posterwa is for everyone who lives and breathes pop culture. Our community mainly consists of teens and young adults (roughly ages 12–38) – from school kids just discovering anime to college students, working professionals, and young parents embracing nostalgia. Basically, anyone with a fandom is part of our family. We cater to fans across India, from Tier-1 metropolitan cities to Tier-2 towns. No matter where you are, if you love it, we’re here to help you flaunt it.
Nationwide Presence: While we’re proudly based in Bangalore, our presence today spans far beyond. In the last three years, Posterwa’s reach has grown to fans in multiple cities across India – and we’re still expanding. We ship nationwide, so you can get your favorite merch delivered to your doorstep whether you’re in Mumbai, Delhi, Chennai or a smaller city like Kochi or Lucknow. But we don’t just exist online – we love meeting our community in person. You can often find Posterwa stalls at college fests, comic conventions, and pop-up markets around the country (wherever fandom thrives!). In fact, Posterwa has even been featured at major lifestyle events like the Swiggy SteppinOut Night Market in Bangalore, showcasing our merch alongside other trendy pop-up brands. We believe in taking the merch to where the fans are, be it an anime convention or a music festival.
Where to Find Us: You can shop with us directly on our website (Posterwa.com) – your one-stop shop for all things fandom. We’re also available on popular online marketplaces: look for Posterwa’s products on Amazon and Flipkart, where we’ve made it easy for you to order with a click. Love instant gratification? We’ve got you covered there too – we frequently do on-ground sales at college campuses and events, and are continually exploring new channels. (Soon, you might even spot Posterwa goodies in Blinkit stores for that ultra-fast delivery experience!) In short, we aim to be everywhere our fans are, both online and offline.
Our Values: Creativity & Inclusivity
At Posterwa, everything we do is guided by two core values – creativity and inclusivity:
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Creativity: Fandom is fueled by imagination and creativity, and so is our brand. All our designs are born from creative minds – be it our in-house team or talented independent artists we collaborate with. We encourage original fan art and unique takes on popular themes, which means you’ll find designs at Posterwa that you won’t see anywhere else. From clever mashups to stunning fan illustrations, creativity shines in our catalog. We also infuse creativity into how we engage with fans (contests, interactive social media content, and even fun initiatives like our Posterwa Captains program that empowers campus ambassadors to spread fandom joy). Every poster or sticker is a small piece of art, and we’re proud to support and showcase creative work.
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Inclusivity: We believe fandom is for everyone. Posterwa stands for inclusivity in all respects – we celebrate every fandom, big or small, and welcome fans from all backgrounds. Our range includes mainstream franchises loved by millions as well as niche genres with devoted followings, because we know that every fan’s love is valid. Whether you’re into a globally famous superhero or an obscure cult-classic anime, we want you to feel seen and catered to. Inclusivity also means we strive to keep our products accessible in price and available across India, so that geography or budget isn’t a barrier to joining the fun. We foster a positive, welcoming community where fans can express themselves. When you shop with Posterwa or visit our stalls, you’ll find a friendly vibe – after all, we’re fans too, and we’re excited to geek out with you over the things you adore!
Join the Fandom Revolution
In just a short time, Posterwa has grown from a passion project into a thriving hub for fans, but our journey is just getting started. We’re committed to continuing to bridge the gap between fans and their beloved worlds – whether it’s through new merch designs, better accessibility, or community events. As India’s fandom landscape keeps growing (with more young people embracing pop culture than ever), Posterwa will be right there at the forefront, championing the fan experience.
Thank you for being a part of our story. Whether you’re decorating your bedroom with anime posters, jazzing up your laptop with stickers, or gifting a friend their favorite band’s artwork, we’re honored that you chose Posterwa. We promise to keep delivering the creativity, quality, and fan passion that you expect from us.
So go ahead – explore our collections, connect with us on social media, or come say hello at the next event. Together, let’s celebrate what we love. After all, where there are fans, there is Posterwa! 🎉